Authentic lettepress types from historic print shops.
Recovery and upcycling in print kits, keychains, sets.
Tough, authentic, fascinating types.
Do you know "types"? Once upon a time, they were lead blocks engraved with letters in reverse. They printed posters, newspapers, and flyers during the Italian economic boom. Then, with the rise of digital printing, many were melted down.
These ones survived! They’re the lucky types.
Today, with che tipo!, they return to life as words of our time: designer, burnout, mollami... and as design objects and handcrafted creations.
Salvage
Authentic lettepress types from historic print shops. A story that deserves to continue.
Craftsmanship
Upcycling: materials once bound for the furnace, now reborn as design objects. Hand-assembled in Milan.
Customization
Handcrafted and fully customizable. Your word, letter, or phrase: a design piece tailored to you.
Collect the types!
Words to display as statements or use as stamps, keychains with punctuation marks, and complete character sets: find your ideal type!
You mark, customized
Pick a word, a name, or a date.
che tipo! hand-composes original 1960s movable type to give your idea a physical form.
Request your word transformed into a stamp or a typographic sculpture, or your letter for a keychain: a one-of-a-kind piece marked by history.
Gift boxes with character
Planning an event, a brand activation, or a creator gift?
che tipo! designs gift boxes and kits starting from a typographic concept.
Solutions designed together and handcrafted to measure, with the highest level of customization.
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“By printing news in large letters, people think it is unquestionably true.”
- Jorge Luis Borges